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Future trends
More of the same is expected in the coming period. Packaging printers should continue to focus on industry trends, supply chains, and invest in automation where possible. Leading suppliers to the packaging printing industry are equally focused on the needs of their customers and continue to innovate to help support them. This innovation also extends beyond product solutions to include advances in business tools to help optimize production, as well as advances in predictive and remote service technologies to help maximize their uptime.
External issues may still not be accurately predicted, so the only solution for packaging printers is to optimize their internal processes. They will seek new sales channels and continue to improve customer service. Recent surveys indicate that more than 50 percent of package printers will invest in software in the coming months. The epidemic has taught packaging printers to invest in leading products such as hardware, inks, media, and software that are technically reliable, dependable, and allow for multiple output applications, as market changes can quickly dictate volume."
The drive for automation, shorter runs, less waste and full process control will dominate all print sectors, including commercial, packaging, digital and traditional, security, currency and electronics printing. It follows Industry 4.0 or the fourth industrial revolution, combining the power of computers, digital data, artificial intelligence and electronic communications with the entire manufacturing sector. Incentives such as reduced labor resources, competitive technology, rising costs, shorter turnaround times, and the need for added value will not return.
Security and brand protection is an ongoing concern. Demand for anti-counterfeiting and other brand protection solutions is on the rise, and this represents an excellent opportunity for the printing inks, substrates and software sectors. Digital printing solutions can offer tremendous growth potential for governments, authorities, financial institutions and other organizations that handle secure documents, as well as brands that need to address counterfeiting, particularly in the healthcare, cosmetics and food and beverage industries.
In 2022, major equipment suppliers are continuing to increase their sales, and as a member of the packaging printing industry, we are working to make each process as efficient as possible while striving to empower those in the production chain to make decisions, manage and meet business development and customer experience requirements. The new crown epidemic poses a real challenge to the packaging printing industry. Tools such as e-commerce and automation have helped ease the burden on some, but issues such as supply chain shortages and access to skilled labor will remain for the foreseeable future. However, the packaging printing industry as a whole has remained resilient in the face of these challenges and has actually evolved. Clearly, the best of times are yet to come.
